As part of its yearlong partnership with Brain Tumour Ireland, Twitter Dublin is running a fundraising initiative entitled “Wear a Hat Day” on Friday, 12th of May.
Twitter employees are encouraged to wear a hat to the office on Friday 12th May and promote the initiative with selfies and videos on Twitter using the #WearAHatDay hashtag.
At the end of the day, a fun prize will be given to the Twitter employee with the best hat.
People can donate through the special fundraising page: https://give.everydayhero.com/ie/wear-a-hat-day-2017 or donate €4 by texting BTI to 50300 . 100% of your donation goes to Brain Tumour Ireland across most network operators. Some operators apply VAT which means a minimum of €3.25 will go to Brain Tumour Ireland. Service Provider LIKECHARITY. Helpline: 0766805278
By promoting the initiative through Twitter, it’s hoped that the general public will get involved and that they’ll give generously as well.
The Twitter / Brain Tumour Ireland partnership came about through James Murphy, a young man from Cork who was diagnosed with a brain tumour last year. After undergoing treatment James is now back at work at his job in procurement for Twitter Dublin.
James received huge support from his employer and colleagues at Twitter Dublin throughout this time and, as part of this, they decided to nominate Brain Tumour Ireland as their charity of the year for 2017.
Speaking in advance of the Twitter Wear a Hat Day, Chair of Brain Tumour Ireland Natasha Smith said, “We are extremely grateful to James Murphy and everyone at Twitter Dublin for choosing us as their charity of the year.
“We first met James last November at our annual fundraising run in Dublin. Despite recovering from a brain tumour and recent treatment at the time, James and his great group of friends ran 10km in aid of Brain Tumour Ireland!
“James is a really inspirational guy and proof that you can live a good life after a brain tumour diagnosis. We are delighted he is back at work now in Twitter and doing well.
“We hope Twitter’s Wear a Hat Day will help to raise awareness of brain tumours in Ireland and we encourage others to get involved and wear a hat for brain tumours on the 12th May.”
Funds raised will be used to support brain tumour patients in Ireland and to help fund brain tumour research.
Natasha explained “Through our partnership with the Royal College of Surgeons in Ireland, we are helping to fund a badly needed brain tumour biobank for researchers to store and analyse sample tissue.
“Brain Tumour Ireland is also holding a Wellness Day in Cork on Saturday 20th May. This is one of a series of such events we have held to support brain tumour patients and their families.”